The exterior of the van is graphically striking with action photos of Jordan Romero, an A3 sponsored athlete who holds the world record as the youngest mountaineer to ascend all seven of the highest peaks in the world, on each continent, including Mount Everest, which he climbed with his father at age thirteen. The van graphics also feature action photos of USASA snowboard and ski athletes from the 2013 USASA National Championships at Copper Mountain.
The first stop for the van will be at the upcoming Midwest Best Regional Rail Jam and Slopestyle competition on January 18th and 19th at the Sunburst Ski Resort in Kewaskum, Wisconsin. From there, the promo van will travel across the Midwest en route to New England where it will appear at events through the winter. Commenting on the van and the partnership with A3, USASA Executive Director Pete Davis stated, “A3 really stepped up to support the USASA with the promotional van. It has already generated a lot of excitement for A3 and the USASA. We are all looking forward to introducing A3 product to our members as we travel to events in the Midwest and New England regions.”