USASA and LiveHeats Partner to Elevate the USASA Event Experience

Created: 06 August 2022

The United States of America Snowboard and Freeski Association (USASA) and LiveHeats have signed a landmark technology partnership which will see LiveHeats’ scoring, competition management, and athlete data technology platform rolled out through USASA Regional Series across the US and its annual National Championships.

USASA hosts over 500 regional events and the largest snowboard and freeski event in the world - The USASA National Championships. USASA’s core values of Excellence, Respect and Fun cultivate an inclusive environment for the next generation to hone their skills with competition as a foundation for growth on and off the hill. 

“I am so excited to bring this to our membership! Over the next three years we will grow the digital access of event day results for our customers while creating a more user-friendly environment for our event organizers,” said Mike Mallon, USASA Executive Director. During the 2022 National Championships USASA sampled LiveHeats platforms and was able to stream real-time event results to thousands of families, USASA partners and regional communities. When combined with live streaming of Rail Jam and Halfpipe, USASA was also able to create a seamless remote event experience.

Over the next three years, the partnership will see USASA invest in Freeskiing and Snowboarding to provide LiveHeats user-friendly web-based tools for organizers, judges, athletes, parents and fans - providing real-time scores and results, start lists and heat brackets, along with athlete performance dashboards.

“After attending the USASA Nationals in Colorado this winter, I was able to get a grasp of the passion, energy and stoke among the organizers, judges and athletes that make up the USASA community across the states. We’re honored to become a part of this community, and help enhance the competitive experience with our technology” said Chris Friend, Co-Founder and CEO at LiveHeats.

For more information and interviews please contact:

Chris Friend - CEO
This email address is being protected from spambots. You need JavaScript enabled to view it.

Mike Mallon - Executive Director
This email address is being protected from spambots. You need JavaScript enabled to view it.


Proud Partners of USASA

We use cookies to understand how you use our site and improve your experience. This includes personalizing content for you.

To learn more about cookies, click here. By continuing to use our website, you accept our use of cookies and Privacy Policy.

I accept